Mike Berners-Lee is author of the timely best-sellers 'There Is No Planet B' and 'How Bad Are Bananas? The Carbon Footprint of Everything'. An expert in sustainability, he is a professor at Lancaster University, UK and founder and director of Small World Consulting, which is a world leader in the field of supply chain carbon metrics and management. He has made numerous speaking, radio and television broadcast appearances to promote public awareness of climate change issues. About his book, 'The Carbon Footprint of Everything', Bill Bryson wrote: I can't think of the last time I read a book that was more fascinating, and useful and enjoyable all at the same time.